Blogging on CommonCraft: A case study of using a weblog to attain number-1 rankings in Google:
Quite an interesting article - gives quite a bit of insight into Google's PageRank technology and how to use the knowledge to attain no.1 ranking in Google - but for those who want to use their weblog for such means !
I do not exactly approve of such methods - particularly for weblogs - the objective of weblogs is to give an outlet to independent artistic expression ;) and not to use it as a publicity mechanism for personal profit. Of websites it's probably true, but for weblogs - i don't think its right.
Probably google should come out with a mechanism of detecting such purposeful entries...