Exposure with Control ?

Wired has this article on this interview with author Jeffrey Rosen about his book called the 'Naked Crowd'. He seems to argue that people do not mind surveilence getting more intrusive as long as they have a greater sense of security. In the interview, he says that people do not care about privacy per se, but about whether they can control the conditions of their privacy. He puts up an interesting observation about people not minding putting up personal stuff in blogs but resisting surveillance cameras. I agree with one another of his observations - he says that people only care about privacy when they are themselves affected by it - very true indeed - I would say that goes for almost anything - we give a damn till it affects us.